DRAFT — pricing pending
Operator’s Notes

Amazon brand management, run on systems.

One owner, full-funnel — run like it’s my own money.

OWN DTC/FBA BRAND · 5 YEARS AGENCY PPC · US-BASED

The documents clients actually receive.

What owners keep saying

“I don’t need someone to adjust bids. I need someone to tell me why sales are declining.”

“I want a brand manager, not just a PPC manager.”

“I want them to explain the reasoning behind their decisions — not just make changes.”

Real language from brand owners hiring Amazon help.

The method

How I work — and why it’s different.

01

Audit first, always

Diagnosis before a single change is made. Symptom → candidate causes → the checks that tell them apart, built into a proprietary audit engine. You never get “best practices” applied blind to your account.

02

Every change ships with its reason

If I move a bid, restructure a campaign, or rewrite a listing, you can read why — in plain language, in writing. Your account stops being a black box.

03

Approval gates on the irreversible

Spend changes, listing publishes, structural moves — staged for your yes. You keep control without doing the work.

04

One owner, full-funnel

Listings, SEO, creative, PPC — and the D2C side where relevant. No junior managers who aren’t invested in your business.

05

Fast, systematic execution

AI-agent infrastructure I built and run daily on my own brand. Days, not weeks — and the quality doesn’t degrade as the work scales.

06

Owner-level judgement

Not a consultant. Not a bid-adjuster. Run like it’s my own money.

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Operator’s Notes · № 1

Field notes from running $1M+/month in ad spend — and one brand of my own. The tactics, the misses, the systems.

№ 1 coming soon. Subscribers read it first.

No spam. Unsubscribe anytime.

$X,XXX/mo

WASTED AD SPEND FOUND — PLACEHOLDER UNTIL THE REAL NUMBER FROM LIVE AUDITS

Managed $1M+/month in Amazon ad spend in the Thermal Clothing category.

Scaled a Home & Kitchen brand from five figures to eight figures.

Ran Amazon PPC growth for a category-leading D2C rug brand.

I run my own FBA brand — every system here was built for my own money first.

Five years of agency-level Amazon PPC before going operator.

The catalog

Start small. Earn the seat.

PPC Audit

$0+ FIXED

THE FRONT DOOR

My audit engine over your account. The findings are yours either way.

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Brand Diagnostic

$0+ FIXED · 5 DAYS

BRANDS ALREADY SELLING

My audit engine and my eyes over your account: PPC architecture, wasted spend, listing and SEO health, conversion leaks, competitive position. You receive a written findings report — every issue, its likely cause, the evidence, and a prioritized fix list — plus a scoped proposal if you want the fixes executed. The report is yours either way.

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The Explained Account

from$0+ MONTHLY

ONGOING · OPERATOR-LED

Ongoing ownership of your growth under the diagnostic method — run like an operator, not a bid-adjuster. Weekly written report: what changed, why, what it did. Contribution profit is the score, not ACOS vanity. No lock-in; the architecture and documentation stay yours. The step below the full seat.

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Rescue Sprint

$0+ FIXED · 30 DAYS

WHEN YOU’VE BEEN BURNED

For brands coming off a failed agency relationship. Stabilize spend, stop the bleeding, document what actually happened, rebuild the foundation — then decide, with clean data, what ongoing management should look like.

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Fractional Brand Manager

BY APPLICATION · AFTER A SPRINT TOGETHER

The full seat — offered when we’ve already worked together.

APPLICATIONS ONLY
Onboarding

Starting is two clicks.

Sub-user invite from your Seller Central. No credentials ever shared; banking and tax stay yours alone.

Ads manager-account link — approve one request, choose the permission level.

That’s the entire setup. Access is revocable by you, instantly, at any time. No lock-in, no offboarding hostage-taking — documentation lives in your account, not mine.

See what your account is hiding.

START WITH THE AUDIT

THE FINDINGS ARE YOURS EITHER WAY